Senior Marketing Coordinator

7 hours ago


Stockholm, Stockholm, Sweden Oriflame Cosmetics Full time
About the Role:

As a Marketing Communications Specialist, you will be responsible for developing and executing marketing strategies that drive business growth. You will work closely with various departments to ensure effective campaign execution and provide input on budget planning and resource allocation.

This role requires a high level of creativity, attention to detail, and excellent communication skills. The ideal candidate will have a strong background in marketing communications, experience in event management, PR, and digital strategy, as well as fluency in written and spoken Swedish and English.

Main Responsibilities:

  1. Brand and Product Communication:
    • Develop and implement brand and product launch campaigns across both B2B and B2C channels.
    • Collaborate with suppliers, agencies, production teams, and printing houses to ensure smooth campaign execution.
    • Manage PR and advertising budgets to achieve maximum impact.
    • Handle documentation and ensure timely project delivery.
  2. Event Management:
    • Organize and execute events in Sweden and Norway, including kick-offs, award shows, and conferences.
    • Coordinate event and travel budgets to ensure effective resource allocation.
    • Prepare schedules and agendas for events.
    • Work with event and travel agencies to ensure seamless logistics.
    • Coordinate international trips and prepare marketing content for distribution.
  3. PR & Media Relations:
    • Develop and execute PR and media projects in the market.
    • Prepare PR shipments to influencers, journalists, and opinion leaders for major product launches.
    • Organize and coordinate meetings with media and influencers.
    • Collaborate closely with the PR agency to maximize media coverage.
  4. Work with Influencers/Ambassadors/Celebrities:
    • Build partnerships with local opinion leaders and identify opportunities for collaboration.
    • Create and execute collaborations with influencers and bloggers through events, seedings, and other engagements.
    • Lead and manage the influencer base to ensure consistent brand messaging.
    • Initiate and execute 'Brand Ambassadors' projects to promote our brand values.
  5. Digital Strategy:
    • Support the marketing team in developing digital strategies.
    • Monitor metrics of paid ads performance, analyze results, and optimize campaigns for improved ROI.
    • Work closely with the Digital Agency and Digital Specialist to establish precise targeting and remarketing strategies.

Requirements:

  • University degree in Marketing, Business Administration, or a related field.
  • 2-3 years of experience in a similar marketing role or within a marketing/digital agency.
  • Fluent written and spoken Swedish and English to ensure effective communication across local and global teams.
  • Knowledge of Google Analytics is a plus.
  • Knowledge of Norwegian is a plus.

What We Offer:

With us, you get the opportunity to work in an international and diverse environment with top-level creatives, brand strategists, procurement professionals, and innovative scientists. And we are all found at our headquarters in the heart of Stockholm city.



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