Digital Marketing Specialist

1 day ago


Helsingborg, Skåne, Sweden Dreamwork Scandinavia AB Full time

Digital Marketing Specialist

">Kompetenskrav

För att lyckas i rollen som Digital Marketing Specialist ser vi att du har en stark bakgrund inom digital marknadsföring och e-handel. Du bör ha erfarenhet av att planera och genomföra digitala marknadsföringsstrategier och kampanjer som stödjer företagets tillväxtmål.

Arbetsuppgifter

  1. Driva och utveckla vårt e-handelsverksamhet för att öka användarupplevelsen och försäljningen.

  2. Planera och genomföra digitala marknadsföringsstrategier och kampanjer som stödjer våra tillväxtmål.

  3. Ansvara för optimering av innehåll på webbplatsen, inklusive SEO-strategier.

  4. Skapa och publicera engagerande och relevant innehåll på sociala medier.

  5. Hantera e-postmarknadsföring och automatiserade kampanjer för att öka kundlojalitet och försäljning.

  6. Analysera data och resultat för att kontinuerligt förbättra och optimera marknadsförings- och e-handelsinsatser.

Beskrivning av arbetsuppgifter

Arbetet består främst av att driva och utveckla vårt e-handelsverksamhet för att öka användarupplevelsen och försäljningen. Denna uppgift innebär bland annat att utveckla och implementera strategier för att öka omsättningen, minska drop-out-talet och förbättra användarupplevelsen.

Erforderliga kompetenser

För att klara av den här rollen ser vi att du måste ha följande kompetenser:

  • Tidigare erfarenhet av e-handel och digital marknadsföring
  • Förståelse för hur man använder olika CRM-system och CMS-system
  • Förståelse för hur man gör SEO-analyser
  • Förståelse för hur man hanterar sociala medier
  • Förståelse för hur man gör rapporter över marknadsföringskampanjer

Kvalifikationer

Vi värderar även följande kompetenser:

  • Erfarenhet från liknande arbetsuppgifter
  • Kunskaper i verktyg och system såsom Google Ads, Semrush, Canva och Google Analytics
  • Kunskaper i redigeringsprogrammet Microsoft Word och Adobe Creative Cloud
  • Flerspråkighet och goda språkkunskaper i svenska och engelska

Kontaktinformation

Gärna höra av dig till oss om du har några frågor om tjänsten eller om du vill veta mer om Dreamwork Scandinavia AB.



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