Digital Marketing Performance Analyst

2 weeks ago


Stockholm, Stockholm, Sweden Sigicom AB Full time
About Sigicom

Sigicom is a leading manufacturer of measurement equipment technology, working with large customers to offer a complete solution for remote construction site monitoring, measuring vibration, noise, dust, and geotechnical impacts on nearby communities.

We are headquartered in Stockholm with offices in Lyon & Caen, Horsham, Ottawa, Fort Collins, Copenhagen, and Utrecht. Our HQ in Älvsjö, Stockholm, is now looking for a proactive and data-driven Marketing Content Analyst to join our growing marketing team.

Key Responsibilities:
  • Measure and report digital marketing performance (including SEO) using tools like Google Ads, Google Analytics and Linkedin Analytics.
  • Identify trends, target audiences and insights to optimize campaign performance and website traffic.
  • Initiate and test new channels and/or content to drive user engagement and reach.
  • Plan, create and publish digital marketing activities and campaigns across multiple channels.
  • Stay updated on digital marketing trends and best practices.
The Ideal Candidate:
  • Bachelor's degree or equivalent in Media, Communication, Marketing or another field relevant to the role.
  • Strong analytical skills and experience tracking content- and campaign performance, as well as proficiency in SEO.
  • Creative approach and a willingness to experiment with new ideas.
  • Fluent or native level English and Swedish (written and spoken). Additional languages such as German, French, or Dutch are a plus.


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