Digital Media Strategist

1 month ago


Stockholm, Stockholm, Sweden Publicis Groupe Full time

Job Title: Digital Media Planner

About the Role

We are seeking a highly skilled Digital Media Planner to join our team at Publicis Groupe. As a Digital Media Planner, you will play a key role in shaping successful digital campaigns and delivering award-winning results.

Main Responsibilities

  • Strategic Planning and Recommendations
    • Develop and recommend data-driven strategies for media purchases throughout the customer journey.
    • Collaborate closely with channel specialists to maximize effectiveness in tactical campaigns.
  • Client Advisory and Project Management
    • Act as a digital advisor and planner for dedicated clients.
    • Maintain day-to-day contact with clients and internal teams.
  • Campaign Implementation and Analysis
    • Design, plan, and purchase digital campaigns spanning various channels.
    • Continuously analyze and evaluate campaign results.
  • Operational Excellence
    • Manage operational aspects of campaigns.
    • Handle various administrative tasks related to campaign and customer work.

Requirements

  • 3+ years of work experience in digital marketing.
  • Strong knowledge of digital marketing, measurement, and measurement frameworks.
  • Experience in social media and/or programmatic buying is a plus.

We're Looking for Someone Who

  • Is curious, meticulous, and ambitious with excellent analytical abilities.
  • Has a keen interest in technology, digital platforms, and commerce.
  • Is data-driven, detail-oriented, and well-organized.
  • Is a quick learner when it comes to working with and understanding different systems and platforms.
  • Is comfortable working independently and adhering to set timeframes.
  • Is communicative and open to collaboration.
  • Is solution-oriented and open to new methods for achieving goals.
  • Is skilled at balancing detailed tactical thinking and long-term strategic vision.

About Publicis Groupe

Publicis Groupe is a global leader in marketing, media, and digital transformation. We help clients build their brands and businesses through creative and innovative solutions.



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