Brand Growth Lead

2 days ago


Stockholm, Stockholm, Sweden Avalanche Studios Group Full time
About the Job

Why this role matters:

Avalanche Studios Group is hiring a Brand Marketing Lead to drive brand and marketing strategy for The Hunter: Call of the Wild. This role involves leading a team of marketers and implementing innovative brand and marketing strategies that create impact and stimulate demand.

Key responsibilities include:

  1. Chief marketing liaison to the game leadership team.
  2. Advocating for player needs in marketing and product decisions.
  3. Developing and overseeing annual live marketing strategies.
  4. Measuring the value of marketing activities and identifying drivers of sales and brand growth.
  5. Establishing marketing growth strategies and setting multi-year brand goals.
  6. Tracking and reporting marketing performance using a KPI framework.
  7. Using player insights to inform game design.
  8. Collaborating with the game leadership team to create unique product positioning and selling points.
  9. Working with the Insights team to deliver player and market data.
  10. Maintaining a consistent brand framework and platform.
  11. Aligning marketing strategies with company objectives.
  12. Contributing to the strategic direction of the Call of the Wild franchise.
  13. Leading, mentoring, and managing a marketing team.
  14. Staying connected to industry developments and trends.

This role offers:

  • An opportunity to lead a marketing team and drive business growth.
  • A chance to develop and implement innovative brand and marketing strategies.
  • The ability to collaborate with cross-functional teams, including game leadership and Insights.
  • A competitive salary and benefits package.

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