Swatch Brand Development Lead

10 hours ago


Stockholm, Stockholm, Sweden The Swatch Group (Nordic) AB Full time

Key Responsibilities:

  • Strategically plan and execute marketing activities to drive business growth
  • Build and maintain strong relationships with external stakeholders, including media, influencers, and customers
  • Collaborate with the Nordic Brand Manager for Swatch to develop and implement brand strategies
  • Oversee the development and execution of media and event strategies to activate the brand across various channels
  • Work closely with retail and stakeholders to tailor and implement localized campaigns and activations
  • Contribute to the development and implementation of business plans and strategies

Requirements:

  • Bachelor's degree in Marketing, Communications, or a related field
  • Proven experience in marketing and communications, preferably in the watch industry
  • Strong understanding of the Nordic markets and consumer behavior
  • Excellent communication and project management skills
  • Able to work independently and as part of a team
  • Familiarity with social media platforms and digital marketing tools


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