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Creative Optimization Lead for Fashion Companies
3 days ago
We are seeking a talented Creative Performance Lead to join our team and drive growth in digital, social, and influencer marketing channels.
The ideal candidate will have extensive experience in digital marketing, content strategy, and creative optimization, with a strong ability to connect creative strategies with business needs to drive measurable outcomes.
Key Responsibilities:
- Develop and implement frameworks for optimizing creative outputs, ensuring content consistently performs across digital, social, and influencer channels.
- Initiate and oversee testing methodologies, such as A/B tests, to refine approaches and maximize results.
- Establish systems for analyzing creative performance, translating data into actionable insights that drive better outcomes.
- Work closely with creative, media, and marketing teams to integrate insights and optimize content strategies.
- Lead efforts to standardize best practices, enabling teams to consistently deliver high-quality, data-informed creative work.
Requirements:
- Extensive experience in digital marketing, content strategy, and creative optimization.
- Strong ability to connect creative strategies with business needs to drive measurable outcomes.
- Expertise in testing methodologies, analytics, and data-driven decision-making.
- Exceptional collaboration skills, with the ability to inspire and align cross-functional teams.
- Forward-thinking and innovative, always up to date with trends and emerging tech.
- Outstanding organizational and project management skills.
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