Digital Creative Strategist

5 days ago


Stockholm, Stockholm, Sweden Hmgroup Full time
Job Description

The Creative Performance Lead is responsible for bridging the gap between business needs and creative execution, ensuring optimization across digital, social, and influencer marketing channels to drive measurable results. This role requires a deep understanding of data-driven decision-making and innovation in content strategy.

About the Role
  • Serve as the key connection point between business objectives and creative performance, ensuring strategies are aligned with organizational goals.
  • Develop and implement frameworks for optimizing creative outputs, ensuring content consistently performs across digital, social, and influencer channels.
  • Establish systems for analyzing creative performance, translating data into actionable insights that drive better outcomes.

Your Profile

We are looking for individuals with:

  • Extensive experience in digital marketing, content strategy, and creative optimization.
  • Able to connect creative strategies with business needs to drive measurable outcomes.
  • Expertise in testing methodologies, analytics, and data-driven decision-making.

About Us

H&M Group is a global company of strong fashion brands and ventures. Our goal is to prove that there is no compromise between exceptional design, affordable prices, and sustainable solutions. We prioritize our customers and strive for a more inclusive and sustainable future.



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