Divisional Marketing Manager

3 weeks ago


Malmo, Skåne, Sweden Hiab Full time
Job Title: Divisional Marketing Manager - Loader Cranes H&S

We are seeking a highly skilled and experienced Divisional Marketing Manager to join our team at Hiab. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive marketing strategy for our Loader Cranes Heavy and Superheavy Division.

Main Responsibilities:
  • Develop and implement a marketing plan that aligns with the division's strategic priorities and sales targets.
  • Create compelling value propositions for our brands, products, and solutions through a deep understanding of our end customers and partners.
  • Plan, prepare, and execute product launches, including the development of messaging and content for digital platforms and channels.
  • Lead the development of marketing collateral, such as brochures, guides, customer stories, and social media content.
  • Partner closely with product, sales, and marketing teams to produce best-in-class product marketing assets.
Requirements:
  • Master's degree in marketing, international business, or a relevant discipline.
  • Minimum of 4-8 years of experience in marketing, preferably in a global B2B organization.
  • Extensive experience with digital marketing and campaign development.
  • Fluent in English.
About Hiab:

Hiab is a leading global provider of on-road load handling solutions. We are committed to excellence and fostering a collaborative and innovative work culture. Our team is passionate about making a meaningful impact in the heavy machinery industry.

We offer a competitive salary and comprehensive benefits package, as well as opportunities for career growth and development. If you are a motivated and experienced marketing professional looking for a new challenge, we encourage you to apply for this exciting opportunity.



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