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Nordic Mobility Vertical Lead
3 weeks ago
Nordic Mobility Vertical Lead
About the OpportunityWe are looking for a highly skilled Nordic Mobility Vertical Lead to join our team. As our new Nordic Mobility Vertical Lead, you will work closely with stakeholders to enhance user engagement and optimize marketing automation initiatives for the Nordic Mobility vertical.
You will be responsible for owning and driving marketing automation strategies for the Nordic Mobility vertical, and for defining key user journeys and implementing scalable marketing automation strategies across multiple markets.
About the Team
You will be joining our User Engagement Team: our mission is to proactively plan marketing automation journeys and initiatives supporting multiple verticals (aka, business areas). In particular, you will be working closely with the Mobility Vertical, which includes the marketplaces that help users find what they need.
Your Mission
To proactively plan, execute, and optimize marketing automation strategies that drive user engagement and business growth. You will focus on defining the most important user journeys in relation to Vertical business goals and marketing automation initiatives to support these journeys while keeping in mind the Nordic perspective where these initiatives would be scalable across different countries.