marketing automation manager – user engagement team
6 days ago
Krav:
- Marknadsförare - erfarenhet efterfrågas
THE OPPORTUNITY IN A NUTSHELL
You? A data-driven and solution-oriented Marketing Automation Manager who thrives in a dynamic, cross-functional environment.
Role: Own and drive marketing automation strategies for the Nordic Mobility vertical, working closely with stakeholders to enhance user engagement and optimize marketing automation initiatives.
Company: Schibsted Marketplaces, soon to be Vend, home of Blocket, FINN, DBA, Bilbasen, Oikotie & Tori, where millions of people across the Nordics connect to find what they need, whether it's a way to move, a job, a home, or a fresh start.
Location: Join us in our Stockholm office with the flexibility to work remotely 2-3 days a week: your choice, your balance.
Why us? This is your chance to join our Centre of Excellence in marketing automation, driving high-impact initiatives, collaborating with diverse teams, and shaping the future of marketing automation in a multi-brand, multi-country setting.
WHO ARE YOU?
- You have solid experience working with CRM/Marketing Automation platforms, defining data needs, product requirements and business cases for multi-channel marketing automation.
- You are familiar with the data flows needed to build data-driven marketing automation solutions.
- Experience in Braze, our main B2C user engagement platform, is a big plus
- You have confident communication in English, comfortable working with multiple stakeholders across different teams and countries.
- You thrive in a collaborative and knowledge-sharing team culture but can also take ownership of your vertical, ensuring marketing automation initiatives align with business goals.
- You have a strategic and leaning-forward mindset, able to define key user journeys and implement scalable marketing automation strategies across multiple markets.
WHAT'S THE JOB LIKE?
As our new Marketing Automation Manager, you are joining our User Engagement Team: our mission is to proactively plan marketing automation journeys and initiatives supporting multiple verticals. In particular, you are the main contact point for the Mobility Vertical.
Your mission? To proactively plan, execute, and optimize marketing automation strategies that drive user engagement and business growth.
You communicate and collaborate closely with the Vertical marketing squad and the Vertical product and tech teams to define marketing automation needs and support the implementation of these needs.
This role presents a unique opportunity to shape the future of marketing automation as we transition towards a more unified platform.
GOT YOUR ATTENTION? Let us hear from you Make sure to apply by Sunday, April 6th. You can choose whether to send your cover letter or go through some questions we prepared to get to know you better.
QUESTIONS? Hi there I'm Henri Keskitalo, Head of Marketing Technology & Analytics and Hiring Manager for this role, and I'm happy to answer any role-related questions. Feel free to reach out via email (henri.keskitalo(at)schibsted.com) or phone (+358 407615678, only for candidates).
RECRUITMENT PROCESS:
- First step with Talent Acquisition Specialist.
- Second meeting with Henri.
- Last meeting with colleagues from the team and a case scenario.
- Reference check & offer
Our mission is to empower people to make smart choices for themselves and future generations.
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