Head of Social Content Strategy

9 hours ago


Stockholm, Stockholm, Sweden H&M Group Full time
About the Role

This full-time permanent position is based on-site in our Head Offices in Stockholm. We are looking for a highly motivated and experienced individual to join our team as a Head of Social Content Strategy.

In this role, you will be responsible for developing and executing creative strategies that drive engagement, reach, and brand consideration across our social channels. You will lead a creative team to balance brand, business, and channel requirements, while interpreting social insights and metrics to drive data-informed creative decisions.

You will also be responsible for monitoring and adapting to social trends and platforms to maintain relevance, and collaborating with internal and external teams to deliver timely, impactful social-first content. If you have a proven track record in social media and creative production, with a focus on conceptual development across social channels, we want to hear from you.

Key Responsibilities
  • Creative Strategy: Develop and execute creative strategies that drive engagement, reach, and brand consideration across our social channels.
  • Team Management: Lead a creative team to balance brand, business, and channel requirements.
  • Social Trends & Insights: Monitor and adapt to social trends and platforms to maintain relevance.
  • Content Delivery: Collaborate with internal and external teams to deliver timely, impactful social-first content.


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