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Digital Content Strategist
8 hours ago
About the Role:
As a Digital Content Strategist for Wella Operations US LLC, you will play a crucial part in shaping our social media landscape. Your expertise will be instrumental in developing and implementing effective content strategies that drive brand awareness and engagement across Northern Europe.
Key Responsibilities:
- Develop and execute comprehensive social media strategies to elevate our brand presence
- Collaborate with internal stakeholders to create compelling content that resonates with our diverse audience
- Evaluate global content and adapt it to meet the needs of our local markets
- Manage relationships with key influencers, agencies, and educators to ensure seamless collaboration
- Continuously monitor and analyze data to inform our social media approach
Requirements:
- Bachelor's Degree in Marketing, Communications, or related field
- 3-5 years of experience in social media strategy and content creation for big consumer brands
- Expertise in social and digital landscape, with a focus on content writing and copywriting
- Strong analytical skills and proficiency in social media tools like Sprinklr
- Excellent communication and organizational skills, with ability to work in a fast-paced environment
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