Activity Leader

4 weeks ago

Älmhult, Sweden Ikea Full time

Job description


As Activity Leader you are a key player in turning our business strategy into actions. You do so by leading the overall activity planning across IKEA Älmhult AB with structure and process, yet, with an eye for creativity. You are responsible for our activity planning process and are also a key stakeholder in identified main projects. In close collaboration with relevant functions and stakeholders, you secure content and activities follow the creative concepts and plans, and facilitate a smooth process to meet business and marketing objectives. You are a great communicator and know how to bring people along. You build strong and trustworthy relationships with partners, agencies, suppliers and colleagues.

On behalf of IKEA Älmhult AB your responsibilities will include:

Lead and implement the activity calendar across our businesses, securing marketing & business objectives. Lead the overall process with structure, clarity, and transparent communication. Be a stakeholder in and/or responsible for identified main projects. Support the business with marketing competence. Secure consistency and alignment of plans in the marketing team and other functions with the aim to maximize our impact and improve ways of working.  Secure content and communication follows creative concepts, IKEA tone-of-voice guidelines and visual identities. Brief and set up collaborations with creatives and suppliers. Develop and build close collaborations with creators, agencies, and suppliers. Lead parts of the marketing budget planning and follow up. Act as a role model leading by example and promoting the IKEA Culture & Values.
Qualification

As our Activity Leader, you possess relevant background and experience from marketing, and preferably events. You are familiar with the creative process and project management, and, have attention to detail. You have knowledge and understanding of the communication value chain, from strategy and plan to content production and meeting the customer. You come with strong leadership and collaborative skills and are curious to drive change and make things better together with others. You have an entrepreneurial and problem-solving attitude.

University degree in marketing & communication or similar. Senior experience from marketing and event marketing, e.g. from senior role in agency or marketing department. Experience from leading planning processes and creative processes. Skilled in media and event productions. Updated on trends and development in the channel and media landscape. Understanding of the museum and destination industries is a plus. Fluent in English, both spoken and written. Preferably good knowledge in Swedish. Preferred, knowledge about IKEA concept and business model and IKEA communication processes having familiarity with IKEA tone of voice.

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