Performance Advertising Specialist

4 hours ago


Stockholm, Stockholm, Sweden SCHMACK | Growth Agency ? Full time

SCHMACK | Growth Agency is seeking a results-driven Performance Marketing Specialist to join our team.

In this role, you will be responsible for driving customer acquisition, conversions and overall business growth through strategic paid media efforts.

You will coordinate production, launch and management of performance marketing campaigns across multiple platforms (Google Ads, Facebook, Instagram, LinkedIn, TikTok) with a focus on maximizing ROI.

The ideal candidate will have strong analytical skills with the ability to interpret complex data and make informed decisions.

Key Responsibilities:

  • Campaign strategy and execution: Coordinate production, launch and manage performance marketing campaigns across multiple platforms (Google Ads, Facebook, Instagram, LinkedIn, TikTok) with a focus on maximising ROI.
  • TikTok expertise: Develop and execute paid advertising strategies on TikTok, tailoring campaigns to SCHMACK's clients target audiences.
  • Data-driven insights: Analyse and report on key performance metrics (e.g., CTR, CPC, CPA, ROAS) to identify opportunities for optimisation and scaling.
  • Post-conversion analysis: Work closely with the CRM Specialist to understand audience behaviour after conversion and leverage insights to enhance future campaigns.
  • Testing and optimisation: Implement A/B testing and other experiments on creatives, audience segments, and ad formats to improve performance.
  • Budget management: Monitor and optimise campaign budgets to ensure efficient spend while achieving growth goals.
  • Collaboration: Partner with internal teams (CRM, tech, content, and creative) as well as client stakeholders to align paid media campaigns with overall marketing goals.
  • Trend monitoring: Stay up to date with industry trends, platform updates, and best practices, especially for TikTok and other emerging channels.

What SCHMACK offers you:

  • Competitive salary and benefits
  • An opportunity to shape the growth of a leading CX agency
  • Collaborative and dynamic work environment with passionate individuals
  • Professional development and career growth opportunities


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