Customer Retention Director

1 week ago


Stockholm, Stockholm, Sweden Sambla Sverige Full time

Job Description:

We are seeking a seasoned professional to lead our customer retention efforts as the Customer Retention Director. This role is critical in developing and executing comprehensive CRM and marketing automation strategies to increase customer lifetime value.

The ideal candidate will have 5+ years of experience in developing and executing CRM and marketing automation strategies, with a proven track record of successfully leading high-performing teams in a dynamic environment.

  • Responsibilities:
  • Develop and execute comprehensive CRM and marketing automation strategies to increase customer retention and to increase customer lifetime value.
  • Continuously assess and refine customer segmentation and targeting approaches.
  • Oversee the integration and optimization of marketing automation tools and processes, ensuring seamless execution of campaigns and maximization of system capabilities.
  • Lead and mentor a team of CRM and marketing automation professionals.
  • Define, monitor and analyse critical metrics and KPIs.
  • Challenge and improve overall customer experience to boost retention rates and improve cross-sell activities.


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