
Content Optimization Specialist
4 days ago
We are a Swedish company with a strong presence in seven countries, providing innovative solutions for remote construction site monitoring.
Our solutions help companies manage risks and work more efficiently.
We have supported our customers for over 40 years, and we continue to be a global industry leader.
The JobWe are looking for a skilled Marketing Content Analyst to join our team at our HQ in Älvsjö, Stockholm.
In this role, you will be responsible for analyzing the effectiveness of our communication and planning, executing, and optimizing communication on our external platforms.
This position is ideal for someone who enjoys working with data, developing personally, and contributing to the team.
Responsibilities:- Measure and report digital marketing performance using tools like Google Ads, Google Analytics, and LinkedIn Analytics.
- Identify trends, target audiences, and insights to optimize campaign performance and website traffic.
- Initiate and test new channels and/or content to drive user engagement and reach.
- Plan, create, and publish digital marketing activities and campaigns across multiple channels.
- Bachelor's degree or equivalent in Media, Communication, Marketing, or another field relevant to the role.
- Strong analytical skills and experience tracking content- and campaign performance.
- Creative approach and willingness to experiment with new ideas.
- Fluent or native level English and Swedish (written and spoken). Additional languages such as German, French, or Dutch are a plus.
We believe in diversity, inclusion, and a healthy work/life balance.
We offer a modern work environment in Stockholm and opportunities for professional growth and development.
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