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Content Optimization Lead
5 days ago
We are Soundtrack Your Brand, a leading provider of music streaming services to over 80,000 businesses in more than 70 countries.
Job DescriptionWe are seeking a highly skilled Marketing Performance Manager to join our team. As an SEO Growth Specialist, you will play a key role in driving top-of-funnel customer acquisition and brand awareness for our company.
Key Responsibilities- Develop and execute our SEO strategy, focusing on increasing high-quality organic traffic to our website.
- Collaborate with our content team to create impactful SEO-focused content, working closely with copywriters, agencies, and other stakeholders.
- Ensure our website adheres to technical SEO best practices, including multilingual configuration, pagespeed optimization, sitemap creation, and more.
- Analyze SEO performance against historical and forecasted goals, providing actionable optimizations and testing proposals.
We're looking for someone who is friendly, professional, humble, open, and passionate about details.
- You are likely self-sustaining – you can work independently, taking initiatives and planning your own time.
- You enjoy learning new things to grow both professionally and personally.
- You are a good communicator – you enjoy discussing different solutions and strategies for technical challenges.
- You feel comfortable in a dynamic environment where focus lies in what's important here and now.
- You are an open person, you say what you mean and mean what you say.
- You are crafty, able to build solutions with limited resources.
- You are disciplined and methodical in your approach to solving problems.
- You have experience creating and executing long-term content roadmaps targeting keywords/topics based on data using new and refreshed content.
- You possess strong proficiency in analyzing SEO performance using multiple dimensions, success metrics, and 1st and 3rd party tools (Google Analytics, Google Search Console, Ahrefs, SEMrush).
- You have expertise in generating backlinks through outreach strategy, securing relevant link or content placement.
- You are familiar with technical SEO best practices including multilingual configuration, pagespeed optimization, sitemap creation, and more.
- You are comfortable working in website CMS platforms to edit and publish content.
- You have experience with AI services/tools and a good understanding of how they can be used as an aid.
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