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Digital Media Director
7 hours ago
**About CAIA Cosmetics**
We are a beauty brand that stands for a promise - to offer the best in beauty. Our products are crafted with intention, designed for effortless use, aspiring to create the best feel.
Our Mission
To elevate the digital presence of CAIA Cosmetics and connect with our global audience through innovative social media strategies.
The Role
We are seeking an experienced Digital Media Director to shape and execute our social media strategy, driving engagement, brand growth, and alignment with business objectives. As a leader, you will oversee content planning, campaign integration, and performance tracking, ensuring excellence across all platforms.
Main Responsibilities
- Define and implement CAIA's social media strategy in alignment with business goals.
- Lead, mentor, and develop the social media team to achieve outstanding results.
- Oversee and own the social media calendar, ensuring timely and impactful content delivery.
- Drive audience growth and engagement through best-in-class social media practices.
- Use analytics to monitor performance, optimize strategies, and report progress to the CMO and CEO.
- Collaborate cross-functionally to integrate social media with marketing and brand initiatives.
- Ensure all content aligns with CAIA's tone of voice and brand identity.
Requirements
- Proven senior-level experience in social media strategy and team leadership.
- Strong track record of delivering measurable results through digital campaigns.
- In-depth knowledge of social media platforms, analytics, and industry trends.
- Exceptional communication and leadership skills, with a strategic and executional mindset.
- Fluent in English, both written and verbal.
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