Marketing Director Lead

2 days ago


Köping Municipality, Sweden Hästens Beds Full time
About Hästens Beds

We are a world-class international brand, operating in more than 40 countries with over 300 partners in Europe, Asia, America, and Africa – and still growing. Our commitment is to provide the most restful sleep for people who want to lead a higher quality of life.

Our Mission

At Hästens Beds, we strive for a world where people sleep well – one that's more joyful, peaceful, and loving. Every day since 1852, we continue to hone our world-class craft in our factory in Köping, Sweden.

Sleep may be today's ultimate modern luxury. But it's more than that; it's a biological necessity and the foundation of our entire wellbeing. We want people to sleep well so that they can create the future they dream of upon waking.

Responsibilities
  • Conceptualize, strategize, and execute cross-functional marketing campaigns and initiatives across the Hästens organization.
  • Propose, own, drive, and fully implement and evaluate key marketing campaigns and initiatives to further grow Hästens.
  • Create and balance B2C and B2B marketing campaigns and activities mix in line with short-term tactical and long-term strategic growth ambitions and analyse and report ROI metrics.
  • Leverage internal resources and tools to the maximum.
  • Manage special projects as per assignment.
Benefits

We offer a comprehensive and competitive salary and benefits program.



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