Demand Generation Specialist

2 days ago


Malmo, Skåne, Sweden Axis Communications AB Full time
About the Opportunity:

We are looking for a highly motivated and results-driven Demand Generation Specialist to join our team in EMEA. In this role, you will be responsible for developing and executing targeted marketing initiatives to drive brand visibility, generate high-quality leads, and accelerate sales pipeline growth. This is a unique opportunity to work with a talented team and contribute to the success of our business.

Key Responsibilities:
  • Develop and implement demand generation campaigns in collaboration with Business Development and Regional Sales teams.
  • Support the creation of compelling marketing assets in partnership with Global Marketing & Business Development Managers.
  • Track and analyze campaign performance metrics to optimize effectiveness and ROI.
  • Work closely with regional marketing and sales teams to ensure seamless execution.

What We're Looking For:
  • A confident and results-driven marketing professional with a strong background and experience in demand generation, campaign management, and/or digital marketing.
  • Experience in marketing campaigns and demand generation (5+ years).
  • Bachelor's degree in marketing/business administration or equivalent.
  • Fluent language skills in English, written and spoken.
  • Strong analytical skills with experience in measuring campaign effectiveness and optimizing for ROI.


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