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Digital Marketing Strategist

1 week ago

Stockholm, Stockholm, Sweden ASSA ABLOY Global Solutions Full time
Job Description

About the Role

We are seeking an experienced Digital Marketing Strategist to join our team. As a key member of our marketing department, you will be responsible for developing and executing integrated marketing campaigns that drive business growth and engagement.

Key Responsibilities

  • Develop multi-channel campaign strategies in collaboration with marketing communications, product marketing, digital engagement, and sales teams.
  • Analyze performance of integrated campaigns, including engagement metrics, lead quality, and pipeline generation.
  • Create and manage new landing pages, social content, webinar presentations, videos, sales templates, and scripts.
  • Support webpage optimization and recommend keyword and copy improvements.

Requirements

  • Bachelor's degree in digital marketing, marketing, or related field.
  • 2-4 years of experience in marketing, preferably in software or banking and financial services industry.
  • Strong organizational skills with ability to meet deadlines consistently.
  • Excellent communication skills with ability to convey complex ideas clearly.