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Brand Campaign Coordinator
3 days ago
Your Role:
You will lead the planning and execution of non-digital brand communication as print/pr, working closely with the TENA Brand and Activation Managers in DACH to improve a full digital funnel approach.
You will also partner with our global department on local market SEO/SEA strategy and execution, ensuring a seamless and effective online presence.
You will lead local B2C and B2B digital TENA activation campaigns for the DACH markets.
You will be responsible for the always-on social media approach, page management, and digital infrastructure like landing pages and website.
You will lead the local TENA B2C loyalty email program for DE and AT, in close cooperation with your colleagues in BENE.
You will work closely with internal teams and external partners to develop innovative marketing approaches and enthusiastically capture the attention of the B2C/B2B target audience.
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