Brand Campaign Coordinator

3 days ago


Stockholm, Stockholm, Sweden Essity Full time

Your Role:

You will lead the planning and execution of non-digital brand communication as print/pr, working closely with the TENA Brand and Activation Managers in DACH to improve a full digital funnel approach.

You will also partner with our global department on local market SEO/SEA strategy and execution, ensuring a seamless and effective online presence.

  • You will lead local B2C and B2B digital TENA activation campaigns for the DACH markets.

  • You will be responsible for the always-on social media approach, page management, and digital infrastructure like landing pages and website.

  • You will lead the local TENA B2C loyalty email program for DE and AT, in close cooperation with your colleagues in BENE.

  • You will work closely with internal teams and external partners to develop innovative marketing approaches and enthusiastically capture the attention of the B2C/B2B target audience.



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