Celebrity and Influencer Partnership Manager

5 hours ago


Stockholm, Stockholm, Sweden H & M Hennes & Mauritz Gbc AB Full time

About the Role:

This role requires an experienced professional to develop and execute global strategies that align with our Brand PR strategy, goals, and main KPIs. As a Celebrity & Influencer Specialist, you will build and develop long-term ambassadors for H&M, nurture global relations (celebrities, influencers, stylists, etc.), lead ambassador programs, and represent the H&M Brand.

Key Responsibilities:

  • Develop talent strategy and manage talent services for PR-led campaigns and events. Plan and lead dressing appointments, handle logistics, and ensure smooth collaboration between talent and the brand.
  • Manage end-to-end influencer activation, ensuring quality content to drive strong engagement and fashion liking.
  • Coordinate and logistically prepare for celebrity & influencer activities, global events, and global gifting.
  • Collaborate with cross-functional teams, including influencer marketing, social media, and regional teams, to ensure cohesive campaign integration and successful activations.
  • Lead negotiations and contracts, handle budget allocations, and manage talent fittings, to ensure VIP accommodations and transportation are arranged.

About Us:

H&M Group is a global leader in the fashion industry, driven by our commitment to sustainability, inclusivity, and high-quality design. We believe in empowering our customers to express themselves through fashion and promoting a more inclusive and sustainable industry.

Our diverse and dynamic team is united by our shared values of creativity, diversity, and innovation. We're passionate about pushing the boundaries of what's possible and creating opportunities for growth and development.

Why You'll Love Working Here:

As part of the H&M Group team, you'll enjoy a range of benefits, including access to exclusive discounts, career development opportunities, and a dynamic and inclusive work environment.

We're committed to creating a workplace where everyone can thrive and grow, and we're looking for talented individuals to join our team.



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