Digital Marketing Strategist
17 hours ago
Job Description
\We are seeking a highly skilled Social Media Analyst to join our team at H&M Group.
\The successful candidate will be responsible for analyzing social media performance metrics to identify opportunities and challenges, providing actionable insights to optimize content strategies. They will develop frameworks for reporting on KPIs like reach, engagement, and audience growth to guide team decisions.
\Our ideal candidate has proven experience in social media analytics with a focus on performance optimization, deep knowledge of social media platforms, algorithms, and content formats, as well as proficiency in using advanced analytics tools to aid analysis.
\We are looking for someone with a strong understanding of fashion and cultural trends, with a passion for trend forecasting, exceptional organizational and project management skills, an analytical mindset with the ability to interpret data, generate insights, and translate findings, and excellent communication skills, with experience working in cross-functional teams.
\About Us
\H&M Group is committed to creating a diverse and inclusive environment and we are actively looking for qualified candidates irrespective of race, gender, gender identity, sexual orientation, ethnicity, religion, national origin, disability or age.
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