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Audience Activation Expert

1 week ago

Stockholm, Stockholm, Sweden CO-WORKER TECHNOLOGY Full time

**About the Role**

We are seeking an experienced Audience Activation Expert to join our team at Co-worker Technology. In this role, you will be responsible for activating audiences through our Customer Data Platform (CDP). Your key responsibilities will include:

  • Audience Segmentation: Identifying and segmenting target audiences for effective marketing campaigns.
  • Data Pipelines: Optimizing data pipelines to ensure timely and accurate data delivery.
  • Incident Handling: Troubleshooting and resolving technical incidents.
  • Process Improvement: Continuously evaluating and refining processes to improve efficiency in audience activation and data governance.

You will work closely with our engineering and data teams to optimize data pipelines, resolve technical issues, and enhance our CDP functionality.

To succeed in this role, you will need:

  • Hands-on experience with SaaS applications, including CDPs, marketing automation tools, and data integrations.
  • Strong troubleshooting and problem-solving skills, particularly within GCP BigQuery.
  • Experience with CDP solutions is highly desirable.
  • Effective communication skills for cross-functional collaboration.