Digital Marketing Strategist – Gaming Community

2 days ago


Stockholm, Stockholm, Sweden Embark Studios Full time
Embark Studios: A Hub for Data-Driven Insights">

As a Marketing Analyst at Embark Studios, you will be responsible for leveraging data to drive insights and optimizations for our marketing campaigns. This role requires hands-on experience with digital advertising platforms and a strong technical background in SQL or Python for advanced data analysis.

Key Responsibilities:
  • Analyze campaign data from platforms such as Google Ads, Meta Ads, and TikTok Ads to assess performance, extract insights, and inform decision-making.
  • Create custom dashboards and reports to track KPIs, using insights to drive strategy adjustments and optimize performance.
  • Leverage A/B testing and other testing methodologies to enhance campaign performance and refine targeting strategies.
  • Work closely with the in-house marketing team and external agencies to strategize, execute, and enhance campaigns that increase brand reach and player engagement.

At Embark Studios, we are driven by data and a passion for games. We are seeking a data-savvy Marketing Analyst with an enthusiasm for gaming to help us maximize the performance of our digital marketing efforts across platforms.

We're Looking for Someone with:
  • 2+ years of experience in digital marketing analysis, with hands-on work in Google Ads, Meta Ads, or TikTok Ads.
  • Proficiency in SQL for querying and data analysis.
  • Experience working with agencies or third-party partners to drive marketing results.
  • Strong analytical mindset with excellent attention to detail.
  • Solid understanding of digital marketing metrics, such as CTR, CPC, CPA, and ROAS.
  • Familiarity with visualization tools (such as Looker, or Google Data Studio).
  • Effective communicator, capable of translating data insights into clear, actionable strategies.
  • Professional English communication skills.


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