Senior Marketing Lead for Anora Wines

4 days ago


Stockholm, Stockholm, Sweden Anora Full time

About the Role

This is an exciting opportunity to lead our glögg and aromatized wine portfolio in the Swedish market.

You will manage one of Anora's flagship brands Blossa Glögg and contribute to grow the glögg & aromatized wine portfolio, both in Systembolaget and in retail.

You will report to the Head of Anora Wine Brands Sweden and work closely with the Nordic glögg and aromatized team.

Your Key Responsibilities

  • Manage the marketing mix execution on the market, e.g. advertising, digital, PR and relationship-marketing agencies for the Swedish market (Systembolaget and retail)
  • Develop and implement marketing strategies to drive sales and growth
  • Work closely with cross-functional teams to achieve business objectives
  • Manage the outsourced retail Key Account Manager and retail sales organization
  • Responsible for volume forecasting and budget management

What We Offer

We offer an inclusive work environment based on Nordic values, with an emphasis on openness and collaboration and a focus on sustainable growth at the core of everything we do.



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