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Senior Marketing Executive
4 days ago
Join Making Science as a Digital Media Strategist and contribute to developing comprehensive media plans that align with clients' marketing objectives and target audience.
Develop strategic media plans that align with clients' marketing objectives, target audience, and goals.
Coordinate the execution of media campaigns, ensuring timely and accurate delivery of creative assets and adherence to campaign timelines.
Monitor and analyze campaign performance using various analytics tools, providing regular reports on key metrics such as reach, engagement, conversions, and return on investment (ROI).
Build and maintain strong relationships with media vendors, agencies, and other external partners.
Collaborate with cross-functional teams to ensure cohesive campaign messaging and plan alignment.
Requirements- Education: A bachelor's degree in Marketing, Advertising, Communications, or a related field is beneficial.
- Experience: Minimum 2-3 years of experience in media planning or a related role, with a proven track record of successful media campaigns.
- Skills:
- Proficiency in media planning
- Analytics tools (e.g., Google Analytics, Adobe Analytics, media buying platforms).
- Strong organizational and project management skills.
- Ability to work under pressure and meet tight deadlines.
- Creative thinking and problem-solving abilities.
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