Marketing Operations Specialist

5 days ago


Stockholm, Stockholm, Sweden Beyond Retail Full time

We are seeking a highly skilled Marketing Operations Specialist to join our team at Beyond Retail. In this role, you will be responsible for ensuring the smooth operation of our digital marketing channels, including paid search, email marketing, and social media.

Key responsibilities will include owning the agenda for all paid search activities across the whole funnel, working closely with the E-commerce Manager and PR Coordinator to ensure LISA YANG proactively meets customer needs across multiple dimensions, and owning LISA YANG's overall long-term performance marketing strategy. You will also be responsible for executing tests, collecting and analyzing data, and identifying trends and insights in order to achieve and improve ROAS & ROI through digital marketing channels.

You will be required to have extensive experience with website analytics tools such as Google Analytics, as well as experience of working with digital marketing in an international context. Strong technical and operational knowledge across several digital marketing segments, including digital advertising, SEO/SEM, and experience of how these capabilities interact, is also essential. Additionally, you should have the ability to balance brand and sales objectives while developing and managing full marketing funnels.



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