Digital Growth Specialist
5 hours ago
As a leading player in the sports tech space, 360Player is dedicated to empowering sports organizations worldwide with a cutting-edge platform that streamlines their operations. Our commitment to innovation has established a presence in over 50 countries, with collaborations spanning elite clubs to grassroots organizations.
We provide comprehensive support for sports operations, encompassing payment management, scheduling, athlete development, and video analysis. By leveraging our expertise, sports teams can enhance their efficiency and effectiveness, paving the way for future growth.
Your Role
We're seeking an accomplished Digital Growth Specialist to spearhead the development and execution of our marketing strategy. This pivotal position demands a strategic thinker who can bridge the gap between vision and execution, driving lead generation, managing digital campaigns, and crafting impactful content that fuels 360Player's expansion.
You'll partner with cross-functional teams to ensure seamless alignment between marketing efforts and business objectives, guaranteeing every initiative significantly contributes to growth and success.
Key Responsibilities
- Strategic Leadership: Develop and continually refine our marketing strategy for our global product, taking into account diverse market dynamics.
- Campaign Optimization: Design, execute, and analyze marketing campaigns to boost inbound leads and optimize marketing performance.
- Paid Advertising Management: Oversee paid search and social advertising channels, including Google Ads and LinkedIn, to achieve a high return on ad spend (ROAS).
- Content Development: Lead efforts to enhance keyword optimization and produce compelling content assets, such as case studies, whitepapers, and blogs, that attract and convert prospects.
- Organic Growth Strategies: Foster online presence and engagement through targeted initiatives that drive organic traffic growth.
- Performance Monitoring: Establish and track KPIs, examine campaign performance data, and adjust strategies to achieve improved outcomes. Provide actionable insights to the broader team.
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