
Nordic Marketing Lead
7 days ago
efficy is a leading European Customer Relationship Management (CRM) solution provider, dedicated to empowering businesses to achieve their full potential. Our platform offers a complete, flexible, customizable, and scalable software solution for marketing automation, sales, project management, customer service, and customer nurturing.
Job OverviewWe are seeking a skilled and experienced Regional Marketing Manager to join our team in the Nordics. The successful candidate will be responsible for developing and executing a local marketing strategy that drives new business growth in the region.
- Develop a localized marketing strategy that aligns with the company's global goals and objectives.
- Collaborate with cross-functional teams, including sales, SDR, channel, and customer experience teams, to drive sales pipeline and revenue growth.
- Manage and execute multiple marketing programs, leveraging digital marketing, inbound, and outbound tactics to reach and engage with target audiences.
- Track, measure, and report ROI on a continuous basis, using data-driven metrics to inform marketing decisions.
To succeed in this role, you will need:
- A degree in Marketing or equivalent through experience.
- 6-10 years of experience in a Regional Marketing role, preferably in a BtoB and fast-moving IT international environment.
- Advanced knowledge of digital marketing, including social media, content creation, and campaign management.
- Excellent organizational skills, with the ability to manage multiple projects and prioritize tasks effectively.
- Fluent in Swedish and English, with additional Nordic languages an asset.
- A proven track record of driving growth and revenue through effective marketing strategies.
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