Brand Communications Manager

4 days ago


Stockholm, Stockholm, Sweden Traka (Assa Abloy) Full time

About This Opportunity

We are seeking an experienced Digital Marketing Specialist Lead to join our team and play a key role in driving business growth through effective digital marketing campaigns.

Responsibilities:

  • Develop and execute digital marketing strategies to engage target audiences
  • Collaborate with cross-functional teams to align digital marketing efforts with business objectives
  • Analyze campaign performance and provide insights to inform future marketing initiatives
  • Create high-quality content, including landing pages, social media posts, and email campaigns
  • Work closely with sales teams to drive lead generation and conversion
  • Manage daily administrative tasks, including purchasing and invoicing
  • Develop and maintain relationships with external vendors and agencies

Requirements:

  • BA/BS degree in digital marketing, marketing, or marketing communications
  • 2 to 4 years of related marketing experience
  • Experience with marketing automation tools (e.g., Marketo), project management tools (e.g., Workfront), and budget management tools (e.g., Allocadia) is a plus
  • Strong organizational skills with the ability to meet deadlines consistently
  • Previous experience in the software or banking and financial services industry is a plus
  • Willingness to travel (>10%)
  • Excellent communication skills with the ability to convey complex ideas and data clearly in written, presentation, and spoken formats to various audiences
  • Experience in creating and implementing successful promotional campaign content, marketing emails, social content, search marketing, and webpages
  • Strong interpersonal skills and the ability to work well with team members, product management, sales, and customers
  • Strong project management skills with the ability to balance multiple priorities
  • Enthusiastic about enhancing analytical skills and the ability to interpret campaign data
  • Strong understanding and experience with different marketing channels relevant to a B2B business environment
  • Ability to work independently and achieve aggressive program goals


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