Samsung – Performance Marketing Lead
2 days ago
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Location:
Stockholm, Sweden
Job Category:
Other
EU work permit required:
Yes
Job Reference:
29cd2935bba8
Job Views:
51
Posted:
23.01.2025
Expiry Date:
09.03.2025
Job Description:
Want to change the world? Join the team
A world-class brand is built on world-class people. At Samsung, we have a simple philosophy. We use talent and technology to create products that contribute to a better global society. But nothing is possible without skilled and committed employees who drive and realize the philosophy. It means everyone who works for Samsung is crucial to our success. You are welcome to apply – that might change the future, yours and ours
We are looking for a highly engaged and organized new Performance Marketing Lead with a passion for driving eCommerce results. The Performance Marketing Lead will be part of the Nordic D2C (direct-to-consumer) Marketing Team and will play a key role in developing the traffic acquisition. As a Performance Marketing Lead, you will be responsible for planning, executing, improving, and optimizing paid marketing activities, including SEM, Social, Display, Affiliate, etc. In this role, you will work closely with the Nordic eStore Team and the Category Marketing Teams.
Main tasks & responsibilities include:
- Works with the Nordic eStore Team, local media agency, Category Marketing Teams, and European Office to maximize commercial results with the given media budget
- Develop best-in-class media strategy for the Nordic markets in collaboration with the above-mentioned stakeholders
- Responsible for eCommerce media budget and PO management
- PIC for the full media process from briefing to implementation and KPI analysis
- Key point of contact for the day-to-day management of the agency
- Implement and review cross-channel media to maximize sales results of campaigns and new product launches
- Oversee assets creation and localization
- Accountable for eCommerce traffic and revenue targets by driving media efficiency
- Define media investment and channel mix to ensure digital performance marketing success
- Analyze campaign performance and report learnings to optimize future strategies
Experience:
- At least 3-5 years’ experience of working with eCommerce traffic acquisition and digital marketing
- Deep knowledge of digital marketing, experience in digital media planning and good knowledge of common media platforms and formats, such as Google Marketing Platform, Meta, TikTok, Snap, Affiliate Marketing platforms, and Product Feed Management solutions
- Strong analytical skills and knowledge in both Adobe Analytics and Google Analytics to secure data-driven decision making
- Excellent understanding of the relevant KPI’s and how these can be optimized over time
- Ability to interrogate local market plans to ensure they are best in class and deliver against both brand and commercial objectives
- A creative mindset and good understanding of how to reach out to different target audiences
- Very strong project management skills and confident in working with many stakeholders on multiple projects at the same time
- Experience in handling media budgets for more than one country is a plus
- Great communication skills and the ability to build new relationships, a true team player with a positive and solution-oriented “can-do” attitude
- Fluency in English, Nordic languages are a plus
Samsung Electronics Co., Ltd. is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, tablets, PCs, cameras, home appliances, printers, LTE systems, medical devices, semiconductors, and LED solutions. We employ 286,000 people across 80 countries with annual sales of US$269 billion.
How to apply:
In this recruitment process, Samsung is working with Academic Search. For more questions, please contact Researcher, Ella Johansson. You apply by clicking on the “Apply now” button below, where you enter your personal details, enclose CV and cover letter written in English. All information is handled confidentially in accordance with Academic Search Integrity Policy as well as the new data protection act, GDPR. This means that we can only process applications coming through the applications system. Thank you for your understanding.
Academic Search International is one of Scandinavia’s most merited companies within Executive Search & Interim Management. Our focus is people with documented manager- and specialist competences. We have close collaborations with national and international companies with strong brands and purpose. Our mission is to unite the best qualified candidates with the toughest challenges at the most interesting companies in Sweden. Our values are KNOWLEDGE, ENGAGEMENT, RESPONSIBILITY, and COLLABORATION. Through these values, we make a difference in all our relationships.
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