Head of Customer Retention Marketing · Sambla Group HQ, Stockholm
1 day ago
Sambla Group is a fintech company with a clear goal – to make loans better for all. We need you, your ambition and your skills on our journey. We have become the fast-growing fintech company that we are today - bridging the gap between borrowers and lenders - thanks to all the 350+ amazing people who work here.
Our success is the result of the commitment to deliver the best customer journey and consumer finance products in the industry. Our vision is to democratize lending and empower customers to improve their personal finances. Through our well-known brands such as Sambla, Advisa, Rahalaitos, Omalaina, Rahoitu and DigiFinans we support customers in consolidating and getting the best terms on their loans.
We are currently seeking a Head of Retention to lead our strategic efforts in CRM and Marketing Automation across all our brands and markets. This role is central to steering both the development and execution of our retention strategies and ensuring their alignment with the company’s overarching goals.
As Head of Customer Retention you will craft, implement, and refine advanced retention strategies, meticulously balancing innovative customer engagement tactics with robust data analysis and segmentation. Your role will require a deep engagement with our Marketing Automation systems to streamline processes and elevate the effectiveness of our communication strategies. Close collaboration with the Product and Data teams will ensure your success in this role.
Role responsibilities
- Develop and execute comprehensive CRM and Marketing Automation strategies to increase customer retention and to increase customer lifetime value.
- Continuously assess and refine customer segmentation and targeting approaches.
- Oversee the integration and optimization of marketing automation tools and processes, ensuring seamless execution of campaigns and maximization of system capabilities.
- Lead and mentor a team of CRM and Marketing Automation professionals.
- Define, monitor and analyse critical metrics and KPIs.
- Challenge and improve overall customer experience to boost retention rates and improve cross-sell activities.
Must have
- Proven experience in developing and executing CRM and marketing automation strategies, with 5+ years of experience in the field.
- Demonstrated leadership abilities with a track record of successfully leading, mentoring, and scaling high-performing teams in a dynamic environment.
- Robust understanding of marketing automation platforms and CRM software.
- Strong analytical skills with experience in data analysis, customer segmentation, and targeting, as well as proficiency in using CRM and data analytics tools.
- Excellent project management skills.
- Written and verbal communication skills in English.
Nice to have:
- An advanced degree in Business Administration, Marketing or a related field.
- Experience in a similar industry or managing CRM operations in a multi-brand environment.
- Experience working in CRM platforms and/or CDPs such as Bloomreach (or similar tools).
- Experience from regulated industries.
- Experience in BI tools such as PowerBI.
What we offer:
- Business in mind & people at heart – we deliver results together and celebrate our achievements.
- A varied and challenging role in a multinational and highly innovative company, where we value the development of our employees.
- We are strong believers in creating a fun workplace where people enjoy coming to work.
- A friendly culture with openness and respect for one another, with the possibility to influence and make a difference on society and people’s everyday lives.
Please note As part of our efforts to foster an unbiased recruitment process, we kindly encourage you to not include picture, gender, ethnicity, religion, disability, sexual orientation or age in your CV.
#J-18808-Ljbffr
-
PR & Marketing Manager to Swatch!
1 day ago
Stockholm, Sweden The Swatch Group (Nordic) AB Full timeAre you an experienced marketing professional with a proven track record in leading brand development initiatives? Do you have an in-depth understanding of the Nordic markets and a passion for establishing brand presence across digital and physical landscapes? At Swatch, part of the Swatch Group (Nordic), we are currently looking for a creative and strategic...
-
Marketing Operations Manager
8 hours ago
Stockholm, Stockholm, Sweden The Swatch Group (Nordic) AB Full time**Key Responsibilities**As a PR & Marketing Manager for Swatch, you will join a fun, life-loving, and youthful brand that designs watches for every occasion and age. You will be part of a small and dynamic team based at the head office in central Stockholm. Your primary responsibility will be to:Strategically plan and execute marketing activities,...
-
Nordic Marketing Strategist
19 hours ago
Stockholm, Stockholm, Sweden The Swatch Group (Nordic) AB Full time**About Us**The Swatch Group (Nordic) AB is a subsidiary of The Swatch Group Ltd, the world's largest manufacturer of watches and timekeeping equipment. Our organization operates in the Nordic region, marketing renowned brands such as Omega, Rado, Longines, Tissot, Certina, Hamilton, Swatch, and Flik Flak. Central functions including administration, finance,...
-
Stockholm, Sweden Cellcolabs Full timeAre you an experienced digital marketing superstar with a passion for healthcare and biotech? Cellcolabs, a cutting-edge biotech start-up, is seeking a dynamic Growth & Marketing Automation Specialist to join our highly ambitious marketing/commercial team, playing a pivotal role in shaping our company's digital presence and driving international...
-
Marketing Automation Specialist
1 day ago
Stockholm, Sweden Avaus Marketing Innovations Oy Full timeWhy Avaus? We are the leading digital transformation partner for marketing and sales leaders across B2C and B2B in the Nordics. We work with some of the industry leading brands and our offerings are at the forefront of data-driven customer centricity and operational efficiency. We typically advise our clients on how to leverage AI, personalisation,...
-
Stockholm, Sweden Cellcolabs Full timeWe are seeking an ambitious and creative Chief Marketing Officer (CMO) to lead our marketing & PR strategy. This is a unique opportunity to shape the brand, marketing and commercial success of Cellcolabs on a mission to ultimately improve global health. About Cellcolabs Cellcolabs is a biotech impact start-up on a mission to disrupt healthcare as we know...
-
Stockholm, Sweden Scrive Full timeJoin Scrive and be part of an international, fast-growing company headquartered in Stockholm, Sweden. Collaborate with smart, caring, and driven colleagues across Europe as we shape the Scrive story. We are looking for a Head of Online Sales to take our self-service sales channel to the next level. You will play a critical role in driving Scrive’s growth...
-
Head of R&D
1 day ago
Stockholm, Sweden Maserati of San Diego Full timeResearch shows that women and other under-represented groups within our industry hesitate to apply unless they tick most boxes of a role description. At Stegra, we are building an impact company with sustainability at its core. We need a diverse, inclusive, and authentic team to rally behind our purpose of de-carbonizing hard-to-abate industries, starting...
-
Head of Talent Acquisition
1 day ago
Stockholm, Sweden HVD Group Full timeHead of Talent Acquisition Lead Talent Strategy in a High-Growth International Organization Are you ready to shape and lead a Talent Acquisition function in a fast-paced, dynamic environment? At HVD Group, we’re looking for a Head of Talent Acquisition to drive our recruitment strategy and build the team that will fuel our European expansion. About HVD...
-
Group Legal Counsel
1 day ago
Stockholm, Sweden 4C Strategies Full timeOur story 4C Strategies is the leading provider of training readiness and organisational resilience solutions. With over 20 years of expertise, we support high-profile international institutions, global enterprises and armed forces across 100 countries. We help our customers to train effectively and be ready for the resilience challenges ahead. Our...
-
Marketing Automation Specialist
1 day ago
Stockholm, Sweden Bokadirekt AB Full timeBokadirekt is Sweden’s largest marketplace for beauty and health, with over 20,000 connected specialists. Every month, nearly 2 million bookings are made through their website and app. Sooo, are you passionate about creating marketing flows that engage and convert? In this role, you’ll play a key role in building and optimizing the marketing automation...
-
Head of Talent Acquisition
2 hours ago
Stockholm, Sweden Wolt Sverige AB - Stockholm Full timeCompany Description Wolt is a Helsinki-based technology company that provides an online platform for consumers, merchants and couriers. It connects people looking to order food and other goods with people interested in selling and delivering them. To enable this, Wolt develops a wide range of technologies from local logistics to retail software and...
-
Creative Lead for Kids Young Girls Fashion
19 hours ago
Stockholm, Stockholm, Sweden H&M Group Full time**Job Description**We are seeking a skilled Product Designer to join our team at H&M Group. As a Product Designer, you will be responsible for designing and developing collections for our dedicated Kids Young Girls customers.You will work with a wide range of products within our fancy jersey and license collections, collaborating closely with the whole team...
-
Customer Service Representative Denmark
1 day ago
Stockholm, Sweden Mindler AB Full timeAbout Mindler Mindler is one of the most exciting mental health start-ups on the market. Founded in 2018 by two psychologists and a doctor, Mindler is empowering the world towards better mental health by redefining the industry through creative thinking and an innovative spirit. Unlike many customer service teams you’ve seen, Mindler’s teams hold a...
-
Head of Drug Safety
1 day ago
Stockholm, Sweden PharmaRelations ApS Full timePharmaRelations Nordics - Stockholm Apply now PharmaRelations is the market leading Life Science Group in the Nordics. Operating across the Nordics with offices in Sweden, Denmark, Finland, and Norway, we provide expert services that span clinical to post-marketing phases. Our Clinical Business Unit is expanding, and we are seeking a Head of Safety to lead...
-
Interim Head of Marketing
1 day ago
Stockholm, Sweden Interim Search Full timeInterim Search har fått förtroendet att tillsätta en interim Head of Marketing & Online Sales till en kund inom hotellnäringen. Stationering i Stockholm. I rollen blir du ansvarig för att leda kampanjer och styra verksamheten mot tydliga marknadsmål. Med fokus på affärer och affärsutveckling har du en central roll i att stärka varumärket och...
-
Stockholm, Sweden Doconomy DO Full timeAre you looking for a meaningful role? Join Doconomy, a market leader in impact technology, here to rewrite the financial system. We are dedicated to driving global climate action by equipping banks with innovative financial tools that educate and foster positive change. Our groundbreaking ecosystem of tools combines expertise in behavioral science to...
-
Stockholm, Sweden H&M Group Full timeDo you have a great passion for the Kids Girls fashion customer? We look for a Product Designer who is excited to join us on our ambitious journey creating the best ever H&M Kids Young Girls collections! Our customer is fashionable, highly trend sensitive, playful and creative and always moves at fast pace towards new trends. We expect you to be on the same...
-
Head of Pre-Sales and Projects
1 day ago
Stockholm, Sweden Sandvik Full timeHead of Pre-Sales and Projects Apply locations Germany, Tübingen Sweden, Stockholm time type Full time posted on Posted 4 Days Ago job requisition id R0074192 Do you have a passion for software products that make a difference for customers in the manufacturing industry and want to be part of a new and dynamic division? Then this could be the role for you!...
-
Senior Marketing Automation Specialist
2 days ago
Stockholm, Sweden Recruitment Friends - Stockholm Full timeSista ansökningsdag Thu Feb 13 2025 22:59:59 GMT+0000 (GMT) Marknadsförare Korta fakta om jobbet Varaktighet: Tills vidare Anställningsform: Tillsvidare- eller tidsbegränsad anställning Kvalifikationer Meriterande: - Marknadsförare - 5 års erfarenhet eller mer - Svenska Vill du arbeta på plats från kontoret och kombinera din passion för...