Digital Marketing Manager

4 days ago

Stockholm, Stockholm, Sweden Nordea Bank Norge ASA Full time

Would you like to be a key driver for Nordea's digital sales and marketing efforts toward personal banking consumers in Sweden?

We are looking for a Digital Marketing Manager with proven digital sales and marketing experience, who will collaborate closely with the Digital Journey Lead to capture customer & business needs, and translate those into impactful digital marketing and sales solutions that deliver measurable sales and customer satisfaction.

At Nordea, we see that the world is changing fast and we want to be one step ahead of the curve. That's why we're deeply committed to providing the financial solutions of tomorrow to our customers. We work in an agile environment where we experiment and grow together – and we need your ideas and unique background.

About this opportunity

Welcome to the Data, Digital Sales & Engagement team in Sweden. As a Digital Marketing Manager you will play a valuable role in driving Nordea's digital marketing & sales efforts toward consumers. You will collaborate with enthusiastic digital sales and marketing specialists who are eager to raise the bar for personal customers in Sweden.

Within Data, Digital Sales & Engagement, relevance, optimization and effect is key in everything we do. We aim to be courageous and explorative in our approach and we are working in an agile environment where we analyse, plan, test, execute and grow together – and we need your skills, ideas and unique background to be able to take the next step.

Your team and the role is based in Stockholm, but you will also have colleagues all over the Nordics. By sharing our learnings and initiatives we can make a bigger impact across borders. We strongly believe in 'together we can achieve more'.

What you'll be doing:

  1. Translate business objectives and customer needs into effective digital marketing & sales strategies and activities.
  2. Ensure the digital marketing & sales strategy is executed at the highest levels, delivering the expected results through close collaboration with the journey team.
  3. Inspire, guide and manage journey specialists on how their work is connected to the full journey, as well as other journeys, in support of building a connected digital omni-channel experience.
  4. Lead the communication and creative ideation and asset production process.
  5. Identify and lead new strategic growth initiatives.
  6. Be the marketing performance analytical wizard, who properly spends time looking at dashboards in Adobe to be on top of tracking and performance of what is launched – always looking for success and potential improvements.
  7. Ensure brand identity, brand guidelines and compliance regulations are adhered to.

Who you are

Collaboration. Ownership. Passion. Courage. These are the values that guide us in being at our best – and that we imagine you share with us.

We imagine that you enjoy learning new things and are excited about bringing your ideas to the table. You're dependable, willing to speak up even when it's difficult and committed to empowering others. You are an excellent project manager with experience in motivating team members to success.

To succeed in this role, we believe that you have:

  1. 3+ years of experience from a similar digital marketing position, preferably from a bank with experience within savings and investment area.
  2. Experience in email marketing, paid media activities, content creation, creative production & creative production management from a-z.
  3. Experience working with digital customer journeys, CX and UX.
  4. Experience leading a team of specialists to efficiently plan, execute and evaluate digital marketing campaigns and continuously optimise ongoing activities.
  5. Experience in establishing new strategic partnerships.
  6. A data driven mindset, a passion for sales and continuously optimization of sales funnels.
  7. Strong communication skills and a creative mindset.
  8. Extensive knowledge and experience with Adobe analytics, and/or other web analytics tools.
  9. Vast experience in stakeholder management.
  10. Fluency in both written and spoken Swedish & English is a requirement (professional level).
  11. Master's degree in marketing, advertising, business or related field. Equivalent years of working experience will be considered in lieu of a degree.

If this sounds like you, get in touch

Next steps

Submit your application no later than 09/02/2025 and we conduct interviews on an ongoing basis. We look forward to hearing from you

For more information, you're welcome to contact Ulrika Högberg, Head of Digital Marketing and Media, Ulrika.y.hogberg@nordea.se.

At Nordea, we know that an inclusive workplace is a sustainable workplace. We deeply believe that our diverse backgrounds, experiences, characteristics and traits make us better at serving customers and communities. So please come as you are.

Please be aware that any applications or CVs coming through email or direct messages will not be accepted or considered.

#J-18808-Ljbffr

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