Education Country Manager Sweden

1 month ago


Stockholm, Sweden Wella Full time

JOB DESCRIPTION

EDUCATION COUNTRY MANAGER

Location: Sweden

Function: Education

Line Manager: Education Director

Direct Reports: 9

 

THE ROLE

As Education Country Manager you are part of the Wella Company Northern Europe Education Team and will be responsible for leading and executing the Education strategy and plans across Sweden and to reach targets.

You will lead entire Education function across all touchpoints – (Studio & Field, Training Centers, Events, & Education communities, Online/Offline Education Curriculum and Administration) and represent Education internally and externally as credible face in the industry. You are part of NE Education Lead team and the Sweden Local Lead team.

 

KEY RESPONSIBILITIES

BUSINESS

  • Credible face of the company:
    • Represent Education internally and externally as a credible face to the industry to ensure Education is seen as the preferred partner by stylists and set up as Key Business driver for Gain & Grow and for Digital Transformation via Omni-Channel.
    • Bring stylists/industry voice into the local Lead Team

 

  • Education function and activities: Leadership for Education function;
    • Lead, execute and track Education activities based on Education key strategies and measure against defined Education KPIs and within budget guidelines.
    • Deploy local Education Curriculum across all Education Touchpoints, based on Nordic Curriculum (online/offline), serving the Omni-Channel strategy following commercial priorities.
    • Execute and track against defined Gain & Grow targets, taking into consideration: resources, targets and company strategy as well as customer and industry needs (using existing tools e.g. e-Booking/Totara).

 

  • Studio & Shop Strategy
    • Lead and execute Studio Strategy - location, renovation, budget planning and controlling according to guidelines
    • Ensure efficient and productive management of Studio through capacity and resource planning. Identify areas to improve income and ensure to deliver Studio Utilization KPI with right
    • Ensure Shop strategy in place and targets met

 

  • Sales & Education partnership:
    • Jointly drive, execute and track with Country Leader against defined Gain & Grow targets taking into consideration: resources, sales targets, company strategy as well as customer and industry needs. Cascade plans across Education organization down to Educator level working in partnership with BDC

 

  • Digital Amplification:
    • Drive and enable usage of SoMe to drive awareness for Wella Education and WELLA brands and promote Education curriculum to drive booking
    • Increase Education coverage through e-Education 

 

 

 

 

ORGANIZATION

  • High Performing Organization (HPO). Responsible for enabling Education team to achieve their full potential, by investing sufficient priority, time and resource into team culture, individual capability and coaching (via Capability Hub Education Capability Tracker).
    • Conduct feedback conversations on professional and personal development of the Educators in cooperation with their with local Capability Trainer
    • Conduct feedback conversations with back-office Education Co-ordinator and Studio&Shop Manager
    • Identify and further develop talents within the Education team
    • Conduct “co-rides” & On-the-Job Coaching.
  • Value-Adding Expertise. Promote Education expertise when interacting externally with industry and customers (at events, studio activities, KA meetings etc.) and internally with multi-functional colleagues at all levels of the organization.
  • Team & Personnel Management. Design and own execution of key operational elements of managing the entire Education organization; including people planning, budgets, meeting drumbeat etc.

 

 

COMPETENCIES:

 

EDUCATE / INSPIRE

  • High level of social competence, liked by internal and external customers
  • Strong moderation, presentation and communication skills
  • Excellent use of social media for customers and team communication (Facebook, Instagram, Workplace, WhatsApp)

 

COMMERCIAL

  • In-depth knowledge of Beauty and HD industry and local marketplace
  • Commercially and sales savvy to help drive business strategy & development via Education
  • Analytical and structured to drive KPI’s and reach targets
  • Strong competitor awareness

 

LEADERSHIP/MANAGEMENT

  • Experience in People Management/Leadership incl. Management of remote teams
  • Structured, solution-oriented thinking with very strong analytical and strategic abilities
  • Leading by example, self-initiative and proactive
  • Event management

 

CRAFT

  • Knowledge of Online/Offline Education and understanding of the mechanics and the role of Education

 

MINDSET

  • Strong people skills
  • Makes things happen – is not afraid of getting “hands dirty”
  • Structured

 

OTHER:

  • Native/equal to native Swedish, High level English skills (in writing and verbally)
  • Proficient with Microsoft Office Suite (Outlook, Word, PPT, Excel) and Apple (iPad/apps)
  • Readiness to travel


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