Digital Analyst

• Application Deadline: Jan. 10, 2026
• Kista
• Hybrid

As a Digital Analyst at Tele2 B2B, you turn data into direction. You'll shape smarter digital journeys for our customers and partners by transforming insights into actions that boost engagement, drive conversions, and elevate our entire digital ecosystem. If you're excited by the idea of combining analytics, business impact, and real customer value — this is the role for you.

At Tele2 B2B (Business to business), we work every day to provide a society of unlimited possibilities through our broad portfolio of IT- and Telecom related Products and Services. With a team of knowledgeable

experts, we help Private and Public customers digitalize and secure their business potential. We are now looking for a new member to join our successful team and contribute to our growth, superior customer experience, and high employee engagement.

About the job

As a Digital Analyst in our B2B Digital team, you play a key role in shaping how our customers and partners experience Tele2 across all digital touchpoints. You will work at the intersection of data, customer experience, and commercial growth- ensuring that decisions are insight-driven and that our digital channels continuously evolve in the right direction.

You will collaborate closely with colleagues from Marketing, Product, Commercial, and Development teams to understand performance, user behavior, and business needs. Your insights will guide priorities, inspire improvements, and support our mission to deliver a superior digital experience for our customers and partners.

In this role you will:

• Lead KPI tracking and performance reporting across key digital channels
• Build dashboards and automate reporting to support decision-making
• Analyze customer behavior, user journeys, surveys, and qualitative insights
• Identify opportunities and problem areas through funnel analysis and UX data
• Drive CRO initiatives, including A/B testing, hypotheses, conversion analysis, and structured optimization
• Translate data into clear, actionable recommendations for teams and stakeholders

Who are you?

To thrive in this role, we believe you have a minimum of five years' experience working in digital analytics, using data to understand user behavior and optimize digital performance. You are skilled at transforming complex data into clear insights and actionable recommendations that drive measurable impact.

You are confident in your role, comfortable taking ownership, and naturally proactive — you don't wait for tasks, you take initiative and push improvements forward. You collaborate well with cross-functional teams and communicate insights in a way that engages both team members and stakeholders.

Must-haves:

• Solid experience working with GA4
• Strong skills in Looker Studio
• Experience with Contentsquare or similar qualitative user-behavior tools
• Good knowledge of CRO and experience with A/B testing tools

Nice-to-haves:

• Basic knowledge of Google Tag Manager
• Experience with BigQuery
• Experience working in B2B environments

• Pension and health care
• Hybrid and flexible work life balance
• Career opportunities
• Parental benefit
• Employee benefits and Tele2 discounts
• Inclusive workplace

A few words from the manager

Hi, I'm Nina Aschan, Manager B2B Digital at Tele2. In our B2B Digital team, we combine expertise, curiosity, and collaboration to build smarter digital experiences for our customers and partners. We work hand-on, we help each other grow, and we value people who take initiative and bring new ideas to the table. If you want to make real impact through insights and enjoy being part of a supportive, forward-thinking team - this is the role for you.

Why Tele2

We believe in fostering a creative and flexible work environment. You will be part of a culture where teamwork and inclusion are leading the way forward, a place where you bring your whole self to work as the unique person you are. We are committed to building a company that values diversity in all its forms.

Every employee is important for the company's success, and you will always have an impact through your work with opportunities for growth and development through internal paths.

At Tele2, we work hard to our commitment to lead in sustainability, which has made us a climate leader in Europe according to Financial Times. Sweden's most sustainable company and ranked 37th globally by Time Magazine and Statista on their inaugural World's Most Sustainable Companies list, featuring 500 companies from more than 30 countries. We keep reaching new goals as we are bound to shift to a circular economy.

Interest and application

Would you like to be a part of the Tele2s value-driven and including culture? Then hit the "apply now" button and let's find out if we're a match

If you have any specific questions regarding the position, please feel free to contact TA specialist: [email protected]

Please note that in compliance with personal data management regulations (GDPR), we are unable to accept CVs via email.

Warmly welcome to submit your application To ensure an inclusive and fair recruitment process, we focus on your experiences and skills. Therefore, Tele2 has chosen not to consider cover letters. Instead, we kindly ask you to answer the screening questions included in the application form.

As a step in the recruitment process, Tele2 performs a background check on final candidates.

Emma

Digital Capabilities & Technology

"Everyone at Tele2 always aim for the stars in order to create unlimited possibilities."

Fanny

Systemspecialist Unified Communications

"The work environment at Tele2 supports both personal and professional development, and there are significant opportunities for further career advancement"

At Tele2 we work hard to fulfill our commitment to lead in sustainability, being named a climate leader in Europe by The Financial Times. Sweden's most sustainable company and ranked 37th globally by Time Magazine and Statista on their inaugural World's Most Sustainable Companies list, featuring 500 companies from more than 30 countries. We keep reaching new goals as we are bound to shift to a circular economy, and we help our customers to do this too.

Our Values; Be Brave, Take Action, Make it Simple and Act Cost-efficient.

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