International Expansion Manager – Semine

Semine is looking for an ambitious International Expansion Manager to lead their market entries abroad. This is a brand-new role at Semine, designed to ensure successful and structured international rollouts. Reporting directly to the CEO and operationally to the Management Team you will be responsible for preparing, executing, and scaling their entry into new markets—starting with Benelux, followed by UK and Germany.

You will work at the intersection of strategy and execution: from deep market analysis and GTM planning to building partnerships, driving local marketing activities, and ensuring regulatory readiness. In this role, you will act as both a strategist and a hands-on doer, making sure Semine is positioned for success in every new market.

About Semine

Semine is a fast-growing tech company helping businesses automate their finance operations through innovative use of artificial intelligence. Founded in Norway in 2015, Semine's vision is to bridge the gap between people and technology by eliminating repetitive and time-consuming tasks. The platform is powered by proprietary AI technology and offers an end-to-end hyper-automation solution that is revolutionizing traditional finance management.

Since its launch in 2020, Semine has experienced rapid growth and attracted significant interest from leading companies across the Nordics. Today, Semine has over 60 employees with offices in Norway, Sweden, and Finland. Having established a strong presence in the Nordics, the company is now preparing for international expansion—beginning with Benelux, continuoning with UK and Germany.

About the position

As an International Expansion Manager, you will be responsible for Semine's international go-to-market initiatives, from preparation to execution. You will map and analyze target markets, execute launch strategies, build local partnerships, and coordinate with internal teams to ensure successful rollouts.

This is a highly independent role where you will be the driving force behind new market entries. You will work closely with the leadership team, sales, marketing, product, finance, and customer success, ensuring alignment across the organization. The role requires a balance of strategic thinking and hands-on execution—you will not only create the plans but also lead the activities on the ground.

Your key responsibilities will include:

• Lead market entry initiatives from initial research through to launch and scale.
• Conduct deep analysis of competitors, pricing models, ERP ecosystems, compliance requirements, and business conditions.
• Detail product and technical requirements, and ensure product readiness.
• Execute global market strategies and strengthen local partnerships and brand presence.
• Drive and coordinate operational activities, including marketing initiatives, events, and hiring frameworks.
• Represent Semine internationally at client meetings, industry events, and partner arenas.
• Build the foundation for long-term market success before transitioning operations into the line organization.

We believe you have:

• Solid experience within SaaS and B2B sales/expansion (this is in your DNA).
• Proven track record in international business development, market entry, or expansion.
• Strong knowledge of GTM strategies and ability to balance strategic and operational work.
• Understanding of ERP, accounting, or fintech ecosystems—or proven ability to quickly grasp complex regulatory/business environments.
• Excellent stakeholder management and cross-cultural communication skills.
• Entrepreneurial mindset: proactive, persistent, and able to build something from scratch.
• Strong analytical and problem-solving abilities, with structured execution skills.

To succeed in this position, you not only bring international expansion expertise, but also the ability to understand the day-to-day complexities companies like Semine face. Experience from ERP, accounting, or fintech will allow you to quickly navigate regulatory requirements and operational challenges. With your entrepreneurial mindset, you know how to combine strategic planning with hands-on execution, and you thrive when building partnerships across markets and cultures to turn global ambitions into reality.

Why you should apply

At Semine, you'll join a fast-growing tech company with bold ambitions for international expansion. This role offers a unique opportunity to shape how Semine enters and scales in new markets. You will play a visible and critical role, reporting directly to the CEO and Management Team, with the chance to leave a lasting mark on the company's global growth journey.

What Semine offers

• A key role in a high-growth international expansion journey.
• Competitive compensation package.
• Strong pension and insurance benefits.
• Tailored onboarding and professional development opportunities.
• Modern offices and flexible work arrangements.
• A collaborative and ambitious work culture where success is celebrated.

Additional information

• Location: Oslo or Stockholm preferred (flexible for the right candidate)
• Start date: As soon as possible (flexible with notice period)
• Compensation: By agreement

"At Semine, we're not just growing — we're evolving. Here's some exciting news about the next big step in our journey:

As of July 2025, Semine is joining forces with Rydoo to shape the future of accounts payable and spend management. Together, we are building a more complete, AI-powered platform that simplifies financial operations and drives smarter automation across organizations. This marks a new chapter in our journey as we expand into new markets and deliver even more value to our customers through innovation, scale, and world-class technology."

If you are a potential candidate, we will reach out for an initial phone interview. Regardless of the outcome, you will receive feedback on your application.

If you have any questions about the position or the recruitment process, feel free to contact the responsible recruiter at

We recommend applying as soon as possible.

We look forward to receiving your application