Marketing Performance Optimizer

6 hours ago


Stockholm, Stockholm, Sweden Soundtrack Technologies Sweden AB Full time

About the Role

The ideal candidate will be highly analytical, detail-oriented, and passionate about working across teams from sales operations to marketing strategy. They should thrive in fast-paced environments and enjoy solving business challenges with data.

Responsibilities include:

  • Collaborating with the Sales team to analyze performance, track KPIs, and identify opportunities to optimize sales processes and improve conversion rates.
  • Working directly with the Marketing department to support demand generation efforts and measure the effectiveness of campaigns and initiatives.
  • Providing insights into customer acquisition, segmentation, and lead conversion.
  • Helping develop and improve A/B testing methodologies to inform both sales and marketing strategies.
  • Supporting strategic initiatives by delivering actionable insights to senior leadership.
  • Maintaining and expanding the Marketing and Sales data architecture across multiple systems in collaboration with stakeholders and engineering.
  • Conducting detailed analysis of key sales and marketing data, such as lead-to-sale performance, customer lifetime value, return on ad spend, customer journey mapping, or incrementality.


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