Marketing Transformation Leader

2 days ago


Stockholm, Stockholm, Sweden Viaplay Group Full time
Role Overview

We're seeking an exceptional Marketing Transformation Leader to join our Stockholm office. As a key member of our management team, you will be responsible for driving business growth through strategic marketing initiatives and innovative campaigns.

The ideal candidate will have a strong background in leading product marketing teams, with experience in e-commerce, data tracking, and building high-performing teams. You will lead and inspire teams in matrixed, multinational organizations, driving customer growth through data-driven initiatives.

Key Responsibilities
  • Align and execute marketing campaigns, ensuring overall accountability for all funnel campaigns, media spend, and optimization.
  • Manage the Swedish Marketing and PR team, developing and executing marketing strategies, guidelines, and campaigns for Viaplay and our linear channels.
  • Oversee and optimize campaign budgets across all products, enhancing the value and effectiveness of campaigns and PR activities.
  • Drive growth, profitability, and audience engagement, maximizing return on investment across external media and internal platforms.

We offer a dynamic work environment, unlimited access to Viaplay services, and opportunities for professional growth and development. If you are a self-driven leader capable of coaching and developing your teams of specialists, we encourage you to apply.



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