Digital Strategy Specialist

1 day ago


Stockholm, Stockholm, Sweden MacGregor Black Full time
Key Responsibilities
  • Lead and develop a team of social media and performance marketing specialists, managing a global digital marketing budget to maximize brand reach and customer engagement.
  • Collaborate with Brand and GTM teams to ensure campaigns achieve maximum impact, working closely with HQ and regional stakeholders on strategy and performance optimization.
  • Develop and execute flexible and results-driven digital marketing strategies, focusing on key KPIs such as new customer acquisition (NCA), revenue, ROAS/CoS, CAC, traffic, and brand awareness.

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