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Programmatic Operations Specialist
9 hours ago
Company Overview
">- At Precis Digital AB, we are a group of friendly experts in media strategy & management, analytics & marketing science, creative and technology with a joint mission to help great companies thrive in the digital landscape.
Job Description
">We are committed to building an inclusive and fair workplace that attracts talent and advances its people, regardless of their background, experiences or perspectives. We believe that a diverse set of minds will continue to contribute to our innovative culture and our ability to reinvent ourselves constantly.
Key Responsibilities
">- Own advanced programmatic operations for a portfolio of clients, ensuring campaigns are executed to the highest standards and deliver measurable business results.
- Execute and optimize campaigns across various programmatic platforms and formats, tailoring tactics to client goals while ensuring efficient and effective delivery.
- Perform advanced optimization tasks, utilizing tools and techniques, such as custom bidding, audience segmentation, or dynamic creative to maximize performance. Support internal teams with audits and improvement plans.
- Collaborate with the Group Programmatic Lead to facilitate training sessions and upskilling initiatives in Sweden, ensuring the team remains equipped with the latest programmatic knowledge and practices.
- Develop and test innovative solutions, exploring new platforms, ad tech capabilities, and optimization strategies to enhance deliverables and maintain a competitive edge.
- Keep on top of industry development and oversee local publisher communication, fostering strong relationships and ensuring alignment with group-level programmatic initiatives.
- Mentor and guide junior colleagues, providing technical expertise, fostering collaboration, and contributing to a growth-oriented team culture.
- Support programmatic development in Sweden, advancing operational standards and local expertise while championing best practices.
Requirements
">- At least 3 years of experience working in the programmatic field.
- Deep expertise in DV360 & CM360, but also good knowledge outside of the GMP product portfolio (e.g. Adform, Xandr, TheTradeDesk, etc.)
- Ability to analyze and interpret data across both marketing & analytics platforms (e.g. GA4).
- Curiosity in testing and developing new solutions across programmatic platforms and media types to advance operational excellence and client results.
- Familiarity with data visualization tools (e.g. Looker Studio) and ability to present insights in an engaging and understandable manner.
- Drive in crafting and applying effective testing tactics to discover innovative angles to boost campaign effectiveness.
- Proficient in communicating complex ideas clearly, both in presentations and through collaborative discussions.
- Strong mentoring skills, with a focus on sharing knowledge and fostering a learning environment.
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