Category Development Senior Specialist
3 weeks ago
Drive growth and innovation in the Category Development team at Arla Foods.
As a Category Development Senior Specialist, you will work closely with the Key account-, Brand-, and Field sales team to develop and implement strategies that drive growth across all retail customers and formats.
You will be responsible for analyzing market trends, customer needs, and competitor activity to identify opportunities for growth and develop data-driven presentations to persuade stakeholders.
Key responsibilities include:
- Developing and implementing channel strategies to optimize category and occasion performance
- Tracking performance and identifying gaps and opportunities using multiple sources and tools
- Working with Marketing to develop and implement launch plans for product innovations
- Creating strong category and product presentations for new product launches and identified growth opportunities
- Planning effective in-store activities and tracking and monitoring performance
To succeed in this role, you will need:
- A degree in Business Economics or equivalent in sales and/or marketing
- Several years of work experience in marketing and/or sales from a supplier or retailer, preferably within FMCG
- Strong analytical skills, experience working with ACNielsen, and proficiency in Power BI
- Excellent communication and presentation skills
Arla Foods offers a dynamic and collaborative work environment, opportunities for professional development, and a competitive compensation package.
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