Brand Development Content Specialist

5 hours ago


Stockholm, Stockholm, Sweden H & M Hennes & Mauritz Gbc AB Full time

About Us

H&M Group is a global fashion leader driven by creativity, sustainability, and customer obsession. Our vision is to make fashion more sustainable and accessible for everyone.

As a key member of our Digital Curation Marketing team, you will play a crucial role in shaping the future of fashion content management. Your expertise will drive our digital touchpoints, ensuring that our brand narrative resonates with customers worldwide.

Your Responsibilities

  • Ensure timely and accurate content delivery across all platforms, including hm.com, email, push notifications, and social media.
  • Craft engaging content that aligns with our brand identity and meets customer expectations.
  • Work closely with art directors, art workers, and technical resources to optimize content quality and efficiency.
  • Maintain high-quality images according to guidelines and ensure consistency across all channels.
  • Review content for errors, clarity, and relevance to our target audience.

Requirements

  • 5+ years of experience in content creation and brand marketing, preferably within the fashion or lifestyle industry.
  • Strong understanding of multi-channel content strategy and execution, including digital, social media, and eCommerce platforms.
  • A positive service-minded mindset, excellent administration skills, and attention to detail.
  • Ability to handle multiple stakeholders, ensuring successful collaboration through all touchpoints.
  • Excellent communication and presentation skills to engage with various teams and stakeholders.


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