Digital Transformation Leader
1 day ago
We are seeking a highly skilled Digital Transformation Leader to join our team at Vattenfall GmbH. In this role, you will be responsible for leading the commercial operations of our online business, including digital marketing and sales.
The ideal candidate will have deep experience in online sales development, as well as leadership experience from sales organizations. You should also have strong commercial and goal-driven mindset, excellent communication, collaboration, and interpersonal skills.
You will oversee the planning, execution, and follow-up of online campaigns, lead the team, prioritize tasks, and coordinate efforts to maximize the team's effectiveness and value. This includes:
- Planning, developing, and implementing business goals and strategies
- Managing the operations of your team
- Performance tracking and reporting the performance of your team to different stakeholders and higher management
- Stakeholder management
- Setting and managing the budget for digital marketing
- Responsibility for the overall online campaign strategy and online sales journey
- Leading and coordinating web content and purchase flow improvements in order to increase traffic and conversions online
- Aligning and leading the online-related work of external agencies and marketing partners
- Responsibility for identifying value-creating development possibilities and feeding development demands/specifications for Online capability delivery teams
- Driving innovation and optimization of campaigns based on insights to drive growth in the online business
As a person, you are resilient and adaptable, with a clear understanding of the business goals and the ability to inspire others to work towards them. You take accountability for your actions and outcomes, holding others accountable as well.
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Digital Transformation Specialist
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