Marketing Leadership Role

6 days ago


Stockholm, Stockholm, Sweden SAAB Full time
Job Description

The Head of Brand & Marketing within the Group Communications department will play a pivotal role in overseeing the Saab brand and shaping Saab's marketing strategy, with a particular focus on NATO, EU, Sweden, and international marketing activities.

Key Responsibilities:
  • Develop and implement comprehensive brand strategies that align with Saab's business objectives.
  • Ensure brand compliance across the company with regards to the Saab corporate visual identity, tone of voice, etc.
  • Build and promote Saab's international brand through strategic marketing campaigns, partnerships, and engagement with key stakeholders in defense and government sectors.
  • Act as the center of excellence for brand & marketing within Saab, establishing best practices, providing guidance, and ensuring alignment across all markets, business areas, and units regarding marketing initiatives.


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