Business Analyst

1 month ago

Stockholm, Stockholm, Sweden Weekday Full time
Job Title: Business Analyst

We are seeking a highly analytical and structured Business Analyst to join our Weekday team in Stockholm, Sweden.

Key Responsibilities:
  • Lead the development of reporting and analysis capabilities for the Brand & Marketing department
  • Analyze data from various sources to identify trends, patterns, and insights related to brand performance, marketing effectiveness, and sales results
  • Conduct comprehensive market research to understand industry trends, competitor activities, and consumer behaviors to inform strategic planning
  • Develop and monitor key performance indicators (KPIs) for brand, marketing, and sales initiatives, providing regular reports and actionable recommendations
  • Evaluate sales data to identify opportunities for growth, optimize sales strategies, and enhance overall sales performance
  • Assess the effectiveness of marketing campaigns, using data-driven insights to optimize future marketing efforts and improve ROI
  • Work closely with brand- and marketing, assortment and cx teams to ensure alignment of strategies and initiatives, providing analytical support and insights
  • Assist in forecasting and budgeting processes for marketing and sales, using historical data and market analysis to provide accurate predictions
  • Prepare detailed reports and presentations on findings, insights, and recommendations for management teams and other stakeholders
  • Build simulation tools for strategic & financial planning
  • Drive improvements in analytic methods and tools
Requirements:
  • A minimum of 3-5 years working as a business analyst or similar role, preferable within the marketing area
  • Strong analytical skills, structured and well organized
  • Passionate, result-driven, and goal-oriented
  • A strong business sense and quick to understand the challenges of varied stakeholders
  • Can communicate & visualize knowledge, ideas/insights/conclusions directly and clearly in an informative way. Is inspiring and engaging and can turn insights & analysis into something understandable and appreciated
  • Takes the initiative to drive things forward and implement new plans and ideas both for the business, but also for the function. Takes actions based on plans and make it happen. Have the courage to make decisions and take responsibility and actions to achieve set goals
About Weekday:

We rest on the foundation of responsible and progressive values that have guided us since the very beginning. Driven by creativity, fueled by a remix of different communities, niches, and sub-cultures, powered by design and technology. We are dedicated to encouraging self-confidence and self-expression through unique, inspiring, and creative initiatives.

We offer all our employees at H&M Group attractive benefits with extensive development opportunities around the globe. All our employees receive a staff discount card, usable on all our H&M Group brands in stores and online. Brands covered by the discount are H&M (Beauty and Move included), COS, Weekday, Monki, H&M HOME, & Other Stories, ARKET, Afound.

Inclusion & Diversity

We strive to have a fair and equal process and therefore kindly ask you not to attach a cover letter in your application as they often contain information that easily can trigger unintentional biases.

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