Chief Marketing Officer

17 hours ago


Stockholm, Stockholm, Sweden FwB Agency Full time

FwB Agency is a rapidly growing creative full-service agency known for pushing boundaries in the marketing industry.

About Us

We focus on delivering measurable results with a perfect blend of creative strategy, execution, and business impact. Our team has a great track-record of executing brand-strengthening strategies for high-profile brands as well as operational in-house experiences from well-renowned scale-ups.

Job Description

We are now looking for a Head of Marketing to join our team.

As the Head of Marketing at FwB Agency, you will lead our marketing vertical, driving successful client activations through innovative, results-driven campaigns. This role combines strategic planning with hands-on execution, supporting clients across industries in launching dynamic marketing initiatives across various channels.

  • Develop, oversee, and execute marketing activations for clients across channels, ensuring alignment with client objectives, KPIs, and the latest industry trends.
  • Integrate media planning and buying into marketing strategies, optimizing channel selection to maximize impact and ROI.

Key Responsibilities:

Marketing Plan and Execution

- Develop comprehensive marketing plans that meet client objectives and goals.

- Oversee the execution of marketing campaigns, ensuring timely delivery and quality standards.

Media Expertise

- Develop strategic media plans that amplify campaign reach and effectiveness.

- Collaborate with media partners and vendors to negotiate placements, rates, and value-added opportunities.

- Stay current on media trends, tools, and platforms, applying insights to enhance client outcomes.

Client Relationship Management

- Act as the primary marketing advisor for clients, building and nurturing strong relationships.

- Present marketing plans clearly and persuasively, ensuring buy-in from stakeholders.

- Proactively communicate campaign progress, results, and recommendations, aligning client expectations with achievable goals and high-impact solutions.

- Lead and collaborate with cross-functional teams to ensure cohesive campaign development and seamless execution across channels.

Reporting

- Own and oversee performance metrics, analyze data, and provide regular reports to clients, identifying opportunities for growth and optimization.

Trendspotting and Industry Expertise

- Stay up-to-date with industry trends, social media updates, and best practices, incorporating these insights into client strategies to maintain a competitive edge.



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