Digital Transformation Leader for B2B Growth

4 days ago


Stockholm, Stockholm, Sweden Beyond Retail Full time
Job Title:

Head of Digital Growth

About Us:

Beyond Retail has been a leading provider of innovative business solutions for the craft and construction industry for decades.

Job Overview:

We are seeking an experienced leader to drive our digital growth forward. The ideal candidate will have a comprehensive strategy and operational focus, shaping and optimizing our digital presence, driving website performance, and generating leads in a dynamic B2B environment.

Key Responsibilities:
  • Lead a team of Digital Growth Managers, ensuring results align with set objectives.
  • Develop and implement a holistic digital strategy tailored to our various offers and platforms.
  • Oversee the overall performance of all websites within Beyond Retail, including paid search strategy and digital performance metrics.
  • Formulate an effective keyword strategy to optimize our visibility across different markets.
  • Coordinate and optimize collaboration with external agencies for paid search, ensuring our campaigns are results-driven.
Requirements:
  • Proven experience in digital marketing, particularly focusing on website management and optimization for lead generation in a B2B environment.
  • Deep understanding of SEO principles and paid search strategies, as well as relevant tools for B2B.
  • Experience collaborating with digital marketing agencies to drive successful campaigns.
  • Excellent analytical skills to interpret data and make informed decisions impacting traffic and conversions.
  • Strong communication skills and the ability to work collaboratively across teams to achieve common goals.
Working Relationship:

The Head of Digital Growth will report to the CMO in Sweden and work closely with the rest of the marketing management group within Beyond Retail.



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